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CBS to Boost Cebu Pacific's Digital Presence with CBSxCEB Collab

Cebu Bloggers Society to Strengthen CebPac’s Social Media and Digital Influence with CBSxCEB Project

CBS, the premier and leading blogging organization in the Visayas and Mindanao, has inked a collaboration project with Cebu Pacific, CBSxCEB, to further boost the latter’s visibility to it’s target market especially in Cebu.

As Cebu is where it all started for Cebu Pacific, the Country’s leading airline company would like to ensure that any Juan, any Cebuano can travel anywhere in the Philippines and international with its budget air fare promotions.

(L-R) CBS VP-Finance Kim Charlie Cruz, Natalie Fernandez of Big Seed, CBS President Migo Variacion, Michelle Lim of Cebu Pacific, CBS Auditor Miguel Gee Abas Jr.

And what better way to make sure that CEB’s promotions and announcements are seen by Cebuanos by partnering with Cebu Bloggers Society. “With our reach, influence, and numbers, CBS can definitely help CEB relay their announcements and promotions ,” said Migo Variacion, President of Cebu Bloggers Society.

The CBSxCEB collab project is the first project of its kind for CEB to partner with any blogging organizations in the Philippines. “When CBS presented the proposal to us, it was the first time we came across for such proposal. We know we just have to grab it,” said Michelle Lim of CEB. This shows how Cebu Pacific has trusted CBS in helping out its campaign to further strengthen the CEB Brand and social media presence.

Fifteen (15) Bloggers from CBS will become CBSxCEB ambassadors. The blogger-ambassadors will help share, promote, and post about Cebu Pacific to their own digital and social media platforms.

Aside from Cebu Pacific, CBS has collaborated with other national brands. This just shows the trust by top companies to CBS in helping them promote their brands.

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